If you’re planning to open a medspa or injectables clinic, one of the first things people will tell you is, “You need a business plan.” And they’re right — especially if you want to get approved for a **bank loan**, **SBA financing**, or bring on **private investors**.
But here’s what most people don’t tell you:
Most aesthetic clinic business plans fall flat because they’re either too generic, too fluffy, or missing key details that banks and lenders actually look for.
At **Mikel Consulting**, we’ve helped hundreds of clinics — from solo injectors to full-service cosmetic wellness centers — build business plans that lead to real funding, fast approvals, and confident launches.
Whether you're just starting out or already negotiating a lease, here’s what you need to know before you write (or pay someone to write) your plan.

A Service List Isn't a Business Model

One of the most common mistakes we see? Listing services like "Botox, facials, microneedling, IV drips…" and thinking that’s a strategy.

Banks want to see how you’ll actually make money. What are your margins? How many clients do you need each week to break even? Who’s doing the injecting? Are they on payroll or contract?

A good business plan answers all of that — not just what machines you’re buying.

We build those details into every project. Learn more on our Aesthetic Clinic Business Plan Services page.

Banks and SBA Lenders Care About Risk

If you’re applying for an SBA 7(a) loan, a line of credit, or even a small equipment loan, the lender isn’t just looking at your idea — they’re looking at your risk.

They want to see:

What you’re asking for ($250K? $600K? Why?)
Exactly how the funds will be used (build-out, hiring, marketing, etc.)
When you’ll be profitable
That you’ve thought through expenses like rent, insurance, staff, and inventory

The more clearly you answer those questions, the more likely they are to say yes.

Need a plan built for lender expectations? Start with our bank-ready business plan service.

Investors Read Your Business Plan Differently Than Banks

Not everyone funds their aesthetic clinic with a bank loan. Many clients come to us because a friend, doctor, or private investor is interested in backing the business — but they want to see a plan first.

Here’s what’s important to understand:

Banks care about repayment. They want to know how soon you’ll be cash flow positive, and whether you can cover your loan payments.
Investors, on the other hand, care about return. They’re taking on risk — and in return, they want upside. That means they’re reading your plan with a different lens.

They're asking:

How much equity will I get for my investment?
What’s the revenue potential in year 1 vs. year 3?
What kind of exit or dividend scenario is realistic?
Is this a one-location lifestyle business, or could it scale?

This is where most business plans fall short. They include basic startup costs and projected revenue, but fail to show how the investor gets paid — or why the opportunity is worth the risk.

At Mikel Consulting, we tailor each plan not just to the business, but to the audience. If your plan is going to a potential investor, we don’t just present strong numbers — we build in custom financial modeling that includes:

Investor return scenarios (low, base, and high performance)
IRR (Internal Rate of Return) analysis
Equity breakdowns showing how capital is deployed
Clear investor timelines and outcome forecasts

It’s not about fluff — it’s about giving serious investors the structure and confidence they need to say yes.

If you’re planning to raise capital through equity or a partnership model, we can help you build a plan that speaks their language. Learn more about our custom investor-ready business plans here.

We help you frame your brand in a way that gets people to buy in — learn more about our investor ready material here.

If You’re Trying to Raise Real Money, You Need a Real Plan

Let’s be honest: if you’re trying to raise $200K to $600K (or more), the worst thing you can do is treat your business plan like a checklist item or a DIY project.

We hear it all the time — “I started writing it myself, but I just don’t have the time.”
And that’s the reality.

Writing a solid, fundable business plan can take 30–50 hours if you’re starting from scratch. That’s time away from sourcing your location, negotiating equipment, hiring staff, and building your brand. And even after all that, if it’s missing key financials or structured incorrectly, lenders won’t take it seriously.

This is one of the most important documents of your business — and the first one that banks and investors judge you on.

Hiring a professional isn’t a luxury. It’s a strategic move to protect your time and increase your odds of getting funded.

At Mikel Consulting, we write every plan from the ground up — based on what lenders, SBA officers, and private investors actually look for.

If you're raising money for your clinic, let us handle the plan so you can focus on building the business behind it. You can get started right here: Aesthetic Clinic Business Plan Services.

Want to talk it through? Book a free call with us here.

Your Clinic Deserves a Plan That Matches Its Vision

You’re not building a basic beauty studio — you’re launching a high-end clinic with medical-grade services and a vision to grow. Your business plan should reflect that.

At Mikel Consulting, we don’t do templates or fill-in-the-blanks. We write custom, professional business plans that speak the language of banks, SBA lenders, and real-world investors.

And we do it fast — usually within 7–10 business days, complete with financial projections, competitive research, and marketing strategy.

📌 Ready to launch your clinic with confidence?
Visit our Aesthetic Clinic Business Plan Services page or contact us for a free consultation — and we’ll help you turn your vision into a fully fundable business.

Need an Aesthetic Clinic Business Plan for Immigration Purposes?

For many entrepreneurs, launching an aesthetic clinic isn’t just a financial opportunity — it’s also a pathway to residency or work authorization in Canada or the U.S.

At Mikel Consulting, we specialize in preparing immigration-aligned business plans that support both visa and provincial nomination applications. These plans require more than just good numbers — they must demonstrate job creation, economic impact, and long-term viability.

We’ve successfully developed aesthetic clinic business plans for:

🇨🇦 Canada Immigration Programs:

C-11 Entrepreneur Work Permit – for business owners establishing or buying a clinic in Canada
C-10 Significant Benefit Pathway – for applicants who can demonstrate clear cultural or economic benefit
BC PNP Entrepreneur Immigration – for clinic operators settling in British Columbia through the provincial nominee program

Want to learn more about our Canadian immigration business plan services? Find out which program suits your needs best here!

🇺🇸 U.S. Immigration Programs:

E-2 Treaty Investor Visa – ideal for foreign nationals investing in a medspa or wellness clinic in the U.S.
L-1A Visa – for business owners expanding their existing foreign aesthetic clinic into the U.S.
EB-2 National Interest Waiver (NIW) – applicable in select cases where the business contributes to public health or underserved communities

Want to learn more about our U.S immigration business plan services? Find out which program suits your needs best here!

What Investors and Lenders Look for in Aesthetic Clinic Business Plans (And What Most Entrepreneurs Get Wrong)